We're Not Just Optimizing Individuals.
We're Upgrading Humanity.
HumanOp® is founded on the belief that every human is perfectly designed and that business success comes from helping people operate from their authentic strengths rather than fighting their natural design.
Our Mission:
Disrupt the Matrix
We disrupt the matrix by creating accessible technologies to reveal people’s true nature so they are filled with energy, joy, and purpose.
Most people are living out of rhythm with who they truly are, trapped in systems that drain energy, cloud purpose, and strip away joy. We believe every human being should be objectively seen, understood, and optimized in alignment with their authentic self.
The Future We're Building By 2030:
Optimize the lives of 10 million people using Human Authentic Intelligence (HAi), empowering them to align with their true nature and make meaningful contributions to the planet.
We’re not just building a company. We’re creating a movement toward a world where authentic performance is the norm, not the exception.
How We Discovered What Others Missed
Dr. Zannah Hackett, our co-founder, spent over 20 years researching the intersection of physics and human behavior. What she discovered challenged everything the assessment industry believed about human nature.
While others were measuring thoughts and opinions, she identified that human design follows the same natural laws that govern everything in the universe: gravity, electromagnetism, and nuclear force.
The breakthrough came when she realized that these forces create measurable patterns in human behavior, patterns that are objective, predictable, and evolutionary.
That discovery is now HumanOp and thanks to the team is powered by Human Authentic Intelligence (HAi). HAi is the foundation for human optimization at scale. Thanks to the team, solutions and strategies to optimize are now available in chat format within the app, freeing up our team of certified trained practitioners to focus on tackling bigger challenges to help clients, businesses, and humanity.
How We Operate
Unleash the Joy
In every interaction, we create space for delight and authentic connection.
Make Things Good
We elevate every experience as a way to raise the standard for humanity.
Be Pono
We honor integrity by aligning thoughts, words, and actions with truth.
Question Everything with Heart
We challenge what doesn’t serve us with intelligence and compassion.
Live Your True Nature
We commit to staying in our optimized lane and inspiring others to do the same.
The Humans Behind the Intelligence
Dr. Zannah Hackett
Assessment architect. Fairy princess. Bridges quantum physics and human potential. Mathematical genius. Reveals what nature already knows about you.
Wei Houng
Human optimization engineer. Music maker. Visionary force of HumanOp. Sees future possibilities and wireframes a path to their execution.
Lisa Nelson
Truth revealer. Master trainer. Voice whisperer. Judgement irradicator. Brains behind proprietary HAi technology. Turns insight into integrated solutions.
Martin Yeung
Dream enabler. Financial strategist. Vision catalyst. Heart of the operation. Powers breakthrough technologies with capital and conviction.
Sean Delaney
Recovering attorney. Strategic leader. Comedian. Builder of instant-impact business tools. Wizard behind processes that fuel growth without chaos.
Brandon Gano
Complexity crusher. Serial entrepreneur. Systems genius. Scaling strategist. Transforms chaos into clean, clear, executable solutions that actually work.
Grounded in Natural Law
Our methodology isn’t based on psychological theory or opinion. It’s grounded in the fundamental forces that create physical reality:
- Gravity - How you show up and take up space in the world
- Electromagnetism - How you connect and communicate with others
- Nuclear Force - What drives and motivates your behavior
This physics-based foundation is why our assessment achieves 99% accuracy while traditional assessments struggle with reliability and validity.
Industry Recognition
- Patent Holder: US Patent for Human Physical and Behavioral Profiling
- Academic Validation: Research published in peer-reviewed journals
- Enterprise Adoption: Trusted by Fortune 500 companies and high-growth startups
- Certification: California State Board approved continuing education provider
Ready to Join the Movement?
Whether you’re an individual ready to discover your authentic operating system or an organization prepared to optimize human potential at scale, we’re here to guide the transformation.
Start Your Optimization Journey.
